RVBusiness, Jan-Feb 2014
NEWS inFOCUS Truma Corp Leads Charge of New European Supplier Entrants into the North American RV Marketplace Truma like some other European suppliers who exhibited at Decembers Louisville Show sees plenty of upside in the resurgent U S RV market versus a European caravan arena that has stagnated to an extent lately Truma Corp s ultrasonic LevelCheck LP tank level indicator T ruma Corp a prominent family held German company joined several other European suppliers in presenting their wares for the first time to North American RV dealers at RVIAs 51st Annual National RV Trade Show Dec 3 5 at the Kentucky Exposition Center in Louisville Ky Those who strolled by their booth in fact should know that theres a story behind that Truma name as Philipp Kries the man who founded the company got his start making gas powered lights in post war Munich back when Europe was in recovery and electricity and lighting were scarce And because he was appreciative of the efforts of U S President Harry Truman to rebuild war torn Europe under the Marshall Plan Kries asked Truman if he could name the company after him More than 60 years later Trumans affirmative written response still hangs on the museum wall in the headquarters of Truma a leading European RV caravan 34 RVBusiness J A N U A R Y F E B R U A R Y 2 0 1 4
You must have JavaScript enabled to view digital editions.
